Popular Articles

  1. Introduction to deep profile reports

    A deep profile report is a comprehensive comparative tool to get deeper insights into the behavior of a segment or group using a common weighting scheme or to see how a segment compares relative to a benchmark. Most deep profile reports are created...
  2. Introduction to multiscore reports

    MultiScore reports are versatile objects. They can be used to create scores across more than one question. Another common use is rebasing responses from checkbox questions (i.e., to exclude an opt-out question).  Creating a multiscore rep...
  3. Introduction to multitimeview reports

    MultiTimeview reports are used to view time trends across multiple questions (e.g., checkbox questions or two completely different questions) or various demographics (e.g., two different age groups). Creating a multitimeview report Cloning ...
  4. Introduction to crosstab reports

    Crosstab (cross-tabulation) reports are tables that summarize and analyze data by examining the relationships between two or more variables. They display the frequency of responses to a set of questions broken down into mutually exclusive categories...
  5. Webinar videos

    We are presenting a series of brown bag webinars on various topics.  March 15, 2024: Dashboards February 15, 2024: Segments and a brief introduction to Sage Let us know  if there's a topic you would like us to cover! ...
  6. IS2 for media partners

    Users from media partner accounts are able to do anything other users can do in the InsightStore, but they also have access to a few other functions. We've collected links to the articles about those functions here for your convenience. Getti...
  7. Cloning a Scorecard

    Select the  Scorecard tab, then the  Clone button.  You'll see this window. Selecting the  Clone button will make an exact copy of the scoreboard. If you want to cancel, use the  X in the upper right corner....
  8. InsightStore 2 landing page

    When you log in to the InsightStore , you will be on the landing page. It provides an easy way to access various areas of the InsightStore. Your name and organization/account name are displayed in the upper right corner of the landing page. The...
  9. Exporting a Scorecard

    When you initially open the Scorecard’s Download tab, you can load Scorecard data or calculate it in the background. Either way, after the calculation is finished, you will see a list of reports you can download on the Download tab. This S...
  10. Editing a Scorecard

    To edit the scorecard, select the  Settings tab. You can edit the scorecard on the  Definition tab. ...